Level-Up Series: Beef Marketing Innovation Webinar Recording

Packer consolidation is a major concern for US farmers and ranchers, and many producers are looking at alternative ways to market their beef and lamb.

If you share similar concerns and you’re ready to explore new paths to profitability, sign up today to hear farmers and ranchers share how they’re learning to add value to their cattle by selling into programs, co-ops and directly to the end user.

• How farmers and ranchers are adapting their operations to support a direct to consumer business model.
• Things to consider when deciding if selling into programs or direct to consumer is right for your business.
• Tips and suggestions for getting started when exploring various programs or selling direct to consumer.
• Tools and resources available to track and share the records that help you tell your brand’s story.